by Crystal Skipworth | Nov 10, 2020 | Design, Packaging
“Gemuetlichkeit” is a German concept for a state of good cheer, and there is nothing more German or cheerful than the classic combination of salted pretzels and beer. Although the state of Bavaria cancelled Oktoberfest in 2020 due to the pandemic, thanks to a genius...
by Nathan Boucher | Apr 10, 2018 | Design, Packaging
A new type of skin tight packaging has been developed by WENTOPRO that extends shelf life and provide a very high barrier. This new material has a very high clarity which allows the consumer a better chance to be enticed by the shelf appeal of your products. The high...
by Nathan Boucher | Apr 2, 2018 | Design, Packaging, Sustainability
There’s no doubt that packaging is powerful. Packaging can make the difference between a sale or no sale, so it’s vitally important to get it right. Here are some great tips for finding the packaging that increases your chance of success. 1. Describe the...
by Nathan Boucher | Mar 1, 2018 | Design, Packaging
Snacking and mini-meals are replacing the traditional “three-squares”, with up to 50% of Americans snacking two to three times a day. Companies have responded with single-serve, portable options of “healthier” foods and packaging design teams will need to...
by Nathan Boucher | Jan 14, 2016 | Design, Packaging
Founded in 1852, Anheuser-Busch is one of the largest producers of beer in America. Surviving the prohibition era by producing brewer’s yeast, malt extract, and even ice cream, they have stood the test of time. Fast forward to 2016, and they still are inventing new...
by Nathan Boucher | Dec 24, 2015 | Design, Packaging
It’s important to keep on top of packaging trends, both in design and material. Here are 7 trends for 2014: Environmentally-friendly packaging will continue to increase in popularity Multi-use packaging Packaging that helps solve problems (such as save space)...
